At Lumina Studio V.O.F. (“Lumina”, “we”, “us”, “our”), we respect your privacy and are committed to protecting your personal data.
This Privacy Policy explains how we collect, use, and protect information through our website:
www.luminastudiomarketing.com

We comply with the General Data Protection Regulation (GDPR) and the Dutch GDPR Implementation Act (Uitvoeringswet AVG).

1. Who We Are

Lumina Studio V.O.F.
Email: info@luminastudiomarketing.com
Website: www.luminastudiomarketing.com
Registered in: The Netherlands

Lumina Studio is a marketing and automation agency that builds custom marketing systems, automations, and dashboards for SMEs and scaleups.

When you visit our website or contact us through our forms, we act as the Data Controller responsible for processing your personal data.

2. What Data We Collect Through the Website

We only collect data that you actively provide or that helps us improve your website experience.

A. Data You Provide

• Name and email address (when you contact us or request a demo)

• Company name, job title, and phone number (if provided)

• Any message or information you include in contact forms
  
  
  

B. Data Collected Automatically

• IP address and browser type

• Pages visited and time spent on the site

• Device type and operating system

• Referral source (e.g. LinkedIn, Google, etc.)
  
  

This information helps us understand traffic and improve our site’s performance.

3. How We Use Your Data

We process your data only when we have a lawful basis under GDPR:

We never sell or share your data with third parties for commercial gain.

4. Cookies and Analytics

We use cookies and similar technologies to improve your experience, understand visitor behavior, and track performance.

Types of Cookies

• Essential cookies: Required for the website to function

• Analytics cookies: Help us measure traffic and engagement (via Google Analytics 4)

• Marketing cookies: Used for remarketing via Meta, LinkedIn, or Google Ads (only with your consent)

When you visit our site for the first time, a cookie banner allows you to accept or reject optional cookies.

You can also change your cookie preferences at any time in your browser settings.

A separate Cookie Policy with full details is available here.

5. How We Store and Protect Your Data

We take data security seriously.

Your personal data is stored securely and only accessible to authorized team members.

We use encrypted storage, secure communication (SSL/TLS), and strict access control measures.

If you contact us through a form, your data may be stored temporarily in:

• Google Workspace (Gmail, Drive)

• Make.com (for workflow automation)

All tools comply with GDPR and use secure EU or approved data transfer mechanisms.

6. How Long We Keep Your Data

We retain personal data only as long as necessary to:

• Respond to your inquiry or manage communication (max. 12 months)

• Comply with legal and tax obligations (7 years for invoicing data)

• Improve our marketing and service insights (aggregated, anonymized data only)

After this period, your personal data is deleted or anonymized.

7. Your Rights Under the GDPR

You have the following rights regarding your personal data:

• Access: Request a copy of your data

• Rectification: Correct inaccurate data

• Erasure: Request deletion (“right to be forgotten”)

• Restriction: Limit processing

• Portability: Receive your data in a structured file

• Objection: Object to marketing or profiling

• Withdraw consent: At any time, without affecting prior processing

To exercise these rights, contact info@luminastudiomarketing.com.
We’ll respond within 30 days.

8. Data Sharing

We may share limited data with service providers who help us operate this website — such as:

• Web hosting providers

• Email and CRM tools

• Analytics and automation platforms

All partners are GDPR-compliant and process data only under Lumina’s instructions.

9. Data Transfers Outside the EU

If personal data is transferred outside the European Economic Area (EEA), it is done using:

• Standard Contractual Clauses (SCCs), or

• Transfers to countries recognized by the European Commission as providing adequate protection.
  
  

10. Links to Other Websites

Our website may contain links to external sites.
We are not responsible for the content or privacy practices of those websites.
We encourage you to read their privacy policies separately.

11. Updates to This Policy

We may update this Privacy Policy to reflect legal changes or website improvements.
The latest version will always be available on this page, with the updated effective date.

12. Contact Us

For privacy-related questions or requests, please contact:

Lumina Studio V.O.F.
Email: privacy@luminastudiomarketing.com

Address: Parkstraat 111, Den Haag, Netherlands.